v1.0 · CSV-driven
Google Ads Performance
Drop in your weekly Google Ads CSV exports. Get charts, trends, and AI-powered optimisation recommendations — Money Wasters, Negative Keywords, Scaling Opportunities and a board-ready summary.
Awaiting CSV uploads
Charts and AI analysis will appear here once you've uploaded your Google Ads exports.
Performance Overview
—Daily Spend & Conversions
From Time Series report
Campaigns by Cost
From Campaigns report
Campaign Performance
Upload Campaigns_*.csv to see the table
AI Board Summary
200-Word Board Report
Click Generate for a 200-word summary you can share with the directors.
Spend & Conversion Patterns
Top Keywords by Cost
From Search Keywords report
Top Keywords by Conversions
From Search Keywords report
When & Where Conversions Happen
Hour of Day
From Day & Hour report
Day of Week
From Day & Hour report
Devices
From Devices report
Networks
From Networks report
Audience Breakdown
Age
From Demographics (Age) report
Gender
From Demographics (Gender) report
This Week's Actions
SOLO MARKETER MODE
Each panel returns the single most important action for the week — with estimated time and £ impact. No overwhelming task lists.
🚨 Money Wasters
The biggest 1-2 things to pause this week. Time + £ saved estimated.
🚫 Negative Keyword Suggestions
A copy-paste ready list of negative keywords. 5-min job.
📈 Scaling Opportunities
The single best opportunity to grow revenue this week.
👥 Audience Insights
The one bid adjustment to make this week. 5-min fix.
⏰ Day-Part Insights
Should I change the ad schedule? Yes/no — and what specifically.
⚔️ Competitive Position
Should I worry about competitors this week? Honest yes/no.
📊 Week-over-Week Story
Monday-morning Slack-style summary of how the week went.
✍️ Ad Copy Improvements
One ad copy refresh — paste-ready headlines & descriptions.